Creating events has always been a passion of mine. Back in the original PlanetSide game by Sony Online Entertainment the very first one I created was a Kingpin Tournament which pit 16 players head to head in a 1v1 bracketed tournament. This was back as a part of the Feminine Divinity guild. I know I know… sounds weird. The guild however was just a small group of 3 of us and we began running these events on the side.
But as our website was an all out in your face girly site (flowers, lots of purple, etc…) we felt something more neutral would be needed considering the FPS player base was and still is dominated by men.
So we thought up a new name, killaXgirlz and became a gaming clan instead. More women joined then and we redid the website to be more of a neutral blue and black theme without sacrificing who we were.
It’s here where our events really kicked off and we began to offer actual awards, an iPod or Xbox for example. We’d pay out of pocket for these things because we simply loved doing it. Even the company SOE got involved and began handing out in-game rewards to participants.
But this was a time when the game was dying down and a lot of the members began leaving. When PlanetSide 2 was announced myself and a friend I had met decided to take the events and move them from being a clan site to a community site. We built the “PlanetSide Community Network” or PSCOMNET.com together which was to focus on events for the new upcoming PlanetSide 2.
Unfortunately, when the game was released, we didn’t like it. It was too much of a Halo meets Battlefield game and unlike the original. We decided to scrap the project entirely and instead take the concept and move it towards EverQuest Next. This game however, is yet to be released.
When I first heard of Evolve I knew I wanted to do something for it. It just seems like an amazing game. Given I have no prior knowledge of Turtle Rock Studios or their games, I decided to take a leap of faith and run with it.
While running events and tournaments are always in the back of my mind, it isn’t as easy as one would think. Sure, you could get a couple of friends, spread a few posts to advertise it, and get some form of a turnout. But in this age social media is becoming a very important wave. Twitch.tv can be utilized to reach untold numbers, promote the game, the company, and your events all in one go.
But the problem is this requires a lot of work. Questions always arise. How do we handle players from different locations and time zones? How do we handle ‘no shows’? Who is going to record the video for YouTube, who will live stream and commentate on it? Who will run the event? You can not just say, “here’s the event, have at it”. I’ve found that structure with some sort of organization is the key to making it successful rather than hap-hazard. There needs to be guidance otherwise players begin to run around and do their own things. It’s like human nature cannot sit still.
There’s also a lot of consideration that has to go into the music you use in say, a YouTube video. You can’t just collect your favorite songs anymore as copyright restrictions are becoming increasingly difficult to get around. There’s also times where the video will show in one country but not another. For this I had out sourced the music to people that were trying to make a name for themselves. Unpopular groups or individuals that created music as a hobby would give permission for us to play their music as long as they were credited accordingly. It worked out well in a couple of cases.
The gist of everything though is that you have to utilize a team. A team of dedicated, willing, and eager members whom know exactly what is expected of them and exactly how they should perform their individual duties to accomplish the overall cause. This is what will make or break eSports.